Sometimes marketers get it right:
As far as I’m concerned, it’s the most beautiful piece of music ever created, and its inclusion in both films and advertising doesn’t seem to diminish its exhillarating stillness. I want it played at my funeral if for no other reason than its unwavering capacity to simultaneously give me both multiple spinegasms and serious eye-leakage. Twenty-three years old and utterly timeless. Unsurprisingly, from Brian Eno:








seriously. I never tire of hearing this piece of music even if it’s in a ps3 commercial.
Soderbergh used it brilliantly in Traffic but my favourite use in recent cinema is Maggie Chueng riding around paris on her moped in Clean.
I agree fully that this is possibly one of the most beautiful pieces of music ever made. It is the closest that I will ever (physically) come to space travel. Brian Eno, to me, has a body of work that is underappreciated because of its simplicity but eventually works its way into the mainstream because of its artistic brilliance!
Another great Eno “hit” from Apollo – Atmospheres and Soundtracks: “Deep Blue Day” (also found on the Trainspotting soundtrack from 1996)